White Paper:The #1 Reason Why Many Digital Transformation
Initiatives Do Not Deliver On Promise

The answer to the following question will decide if your digital transformation initiative is going to be successful. What is the key word in the term “Digital Transformation” – is it “Digital” or “Transformation”?You have a 50% chance of getting it right. If you answered “Digital” you got it wrong. The #1 reason why Digital Transformation initiative do not deliver on promise is that the initiative is approached wrong. Let me explain.
Suppose you focus more on “Digital” right from the get go. Here is what happens. The business leadership recognizes this is an important initiative and that IT should be in charge of making it happen. This initiative is not one of the business objectives the senior leadership working on. There is very little or no involvement form them in terms of planning or execution of the initiative.
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